What began as a family cloth mercantile in 1860, became a private atelier in 1998, creating custom shirting only for friends of the house. As word of their expertise grew, the atelier was soon making shirts for several esteemed Savile Row tailoring houses and Haute-Couture Maisons in Paris. With a desire to continue this tradition, Akshat and Varvara, 6th generation family members, officially launched the 100 Hands in 2014.

Akshat and Varvara set out to change the perception of “made in India” from one of mass manufacturing to one of exquisite craftsmanship—for which the continent has a rich history. The maker of a Gold Line shirt, the most exclusive work offered by the Atelier, dedicates 34 hours of handwork, from the cutting of each pattern to the stitching of each button-hole. The delicacy of a hand stitch cannot be replicated by a machine.